By Amanda Wicks
Where some rappers like to do it up in the club, Kevin Gates takes a more serious turn in his newest music video “Time For That.” Throughout the visual, he stands in a blown out house set in a barren landscape to reflect his empty heart.
Whatever event has created the devastated setting in which Gates positions himself must have been a massive one, but it mirrors the emotionally strained nature he feels following a bad relationship. “See girl I’m fine with that/ I done gave my watches away/ Ain’t got no time for that/ Asking where’s my heart/ Good luck finding that,” he raps on the chorus.
The video cuts between wide open–if barren–natural settings and a house with its windows blown out, graffiti marking the walls and an utterly damaged look about it. This is not a home, this is not even a house. This is the aftermath of a war zone.
It’s a poetic and poignant video from one of rap’s newest stars.
“Time For That” appears on Gates’ debut studio album Islah, which was recently certified platinum.